Product Description
Overview
Say goodbye to unwanted brassy tones and keep your color-treated hair looking salon-fresh with L'Oréal Elvive Color Vive Purple Shampoo (200ml). Specially formulated for blonde, bleached, highlighted, or silver hair, this nourishing color-correcting shampoo neutralizes yellow and orange undertones in just one use while gently cleansing your hair and restoring vibrant shine.
Key Benefits
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Instant Brass Correction: Powerful purple pigments instantly neutralize harsh yellow and orange brassy undertones to revive cool blonde and highlighted shades.
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Nourishing Care: Enriched with conditioning agents to protect and hydrate color-treated hair against everyday dryness.
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Prolongs Color Vibrancy: Helps maintain a radiant, freshly-dyed salon look between color appointments.
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Gentle Cleansing: Cleanses the scalp and hair thoroughly without stripping away vital moisture or fading color.
How to Use
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Use once a week in alternation with your usual Color Vive routine.
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Massage onto wet hair, lather well, and leave on for 1 to 3 minutes before rinsing thoroughly.
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Tip: For bleached or platinum hair, you can leave it on for up to 5 minutes for maximum neutralization. Keep out of eyes and rinse immediately if contact occurs.
Product Details
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Brand: L'Oréal Paris (Elvive / Colour Protect)
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Product Name: Color Vive Purple Shampoo
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Item Type: Color-Correcting Anti-Brassiness Shampoo
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Size: 200ml
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Ideal For: Blonde, bleached, highlighted, or grey/silver hair
